Bride in her wedding gown during a fitting in a Brooklyn atelier
A calm promise

Room for every fitting your dress may need.

Bridal alterations, planned around the one date that cannot move

Your wedding date isn't flexible.
Your alterations plan shouldn't pretend it is.

Morrow checks every fitting, alteration block and safety buffer before confirming your first appointment.

No account needed. Your $75 deposit goes toward alterations.

A journey planned backwards from your wedding day
First fitting
Sep 30
Second fitting
Oct 15
Final fitting
Nov 5
Wedding
Nov 14
FitPlan · JourneyGuard™

An empty appointment doesn't mean there's time to finish the dress.

Morrow doesn't reserve an appointment. It reserves the capacity required to finish your dress — fitting time, Mara's alteration hours, and a safety buffer before the wedding.

Traditional calendarNOT SAFE
Oct 21 · 3:00 PM
  • First fit available ✓
  • Production capacity full ✕

Looks free. But the alteration work behind it doesn't fit before the wedding.

MorrowSAFE FITPLAN
Oct 14 · 11:00 AM
  • First fit available ✓
  • Production capacity protected ✓
  • Full journey available ✓

First fitting confirmed. Alteration hours, later fittings and a safety buffer held as protected capacity.

Close detail of careful handwork on a bridal gown
Dress Passport

Everything Mara needs — before you walk in.

Show us the gown you fell in love with. Tap what needs attention and add a photo or two, so Mara can understand your dress before you meet.

Dress PassportMV-AMLP14
Wedding
November 14
22 days away · Standard FitPlan
Needs attention
HemStrapsBodice
Fabric
Layered
Scale
Moderate
Complexity
Moderate · 4 pts
Fittings
3 stages
$390 – $720
Estimated range — final quote after fitting
Generated by FitPlan rules — no guesswork, no AI claims.
Before
  • Instagram enquiry
  • 11 back-and-forth messages
  • Calendar checking between pinning
  • Manual reminders
  • Manual rescheduling
After
  • Dress Passport
  • FitPlan
  • $75 deposit
  • Confirmed appointment
  • Protected follow-up capacity
  • Automated reminders

Morrow doesn't reserve an appointment. It reserves the capacity required to finish your dress.

Booked doesn't mean deliverable. Morrow checks both.

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